● Story
From boardrooms to back-of-house.
Whether I'm navigating the high-stakes boardroom with C-suite executives to translate AI constraints into business logic or on the ground with hotel staff to see what the guest experience really looks like, I have a knack for finding the right frequency to connect.
Collaborating with me means turning raw, messy insights into actionable, high-growth strategies. I specialize in leading multidisciplinary teams — designers, data scientists, and local stakeholders — where I translate strategic opportunity spaces into concrete action plans.
From daring startups to global powerhouses like Danone, Moco Museum, and Hewlett Packard, I focus on seeing users as whole human beings and businesses as interconnected ecosystems.
● Principles
How I work.
01
Challenge The Brief
I don't accept a brief at face value. I dig until the systemic friction surfaces.
02
LOGIC MEETS SOUL
Rigorous research, behavioral models, and the human messiness behind every data point.
03
Beyond Intent
Strategies that shift from features to habits, from outputs to behavioral architecture.
04
VELOCITY, NOT SLIDE THEATER
Insights translated into action plans teams actually ship.
● Testimonial
"Bernadett doesn't just translate research into strategy. She translates it into momentum."
— INNOVATION LEAD, GLOBAL FMCG
Say hello →● Schedule